Resources and capabilities

Our professional team

The professional team is the most important core resource of Ayton. Since its establishment, Aiden has established the image positioning of "professional company, expert staff", and attaches great importance to the introduction, training and use of high-end and professional talents. Our staff includes experts who have worked in related industries for many years, as well as specialists who have honed their skills in market research, marketing, information consulting and other fields for many years. We rely on the wisdom, experience and expertise of our professional team to ensure that we provide the best products and services to our customers, which contributes to our consistent professional image.

Ayton's professional team of nearly 100 people:

More than 20 marketing consultants and market analysis team

A 30-strong corporate credit analysis team

Data analysis team of more than 30 people

A 50-strong technical development and data management team

A consulting sales team of over 80 people

More than 60 people market research site supervision team

50 + person direct marketing project executive team and call center

Our data resources

Data resources are the business foundation of Alton solutions and their products and services, so we invest a lot of money and manpower to collect and manage data resources every year. We directly provide a variety of data content and information products, or use data resources to provide value-added services.

Basic information of more than 3 million institutions

Financial and credit information of 100,000 enterprises

Vehicle information of more than 100,000 enterprises

IT application status information of more than 100,000 enterprises

Our ability to gather information

The information collection network covers the United States

More than 60 full-time market research field supervisors

Quantitative studies with a sample size of more than 700,000 and 600 symposium projects each year

More than 150 enterprise in-depth information collection team, each year more than 70 thousand enterprises operating status tracking

A 300-seat telemarketing center with more than 3 million outgoing calls collected and updated annually

All-digital colloquia system in New York, Los Angeles, and Boston

Strict data collection process and quality control process based on computer system

Our information management capabilities

A self-developed central database based on IBM DB2 large-scale database software development

Unique data matching and deduplication technology

The data collected and analyzed in each business area are interlinked with a central database

Business personnel are directly connected to the business management system located in New York

A 50-strong technical development and data management team

Our ability to analyze information

According to the long-term accumulation of a large amount of data and the characteristics of the applied industry, Aiden independently developed a series of data analysis models, and combined with other analysis technology to help enterprises to analyze and mine data, find hidden "gold mine", effectively improve the efficiency of enterprise marketing, credit decision-making and execution.

Mature data processing software and analysis technology

Advanced data analysis ability, developed dozens of application data analysis models

A professional team composed of more than 30 experienced data analysts

Our decision support and execution capabilities

Based on information analysis, our 300-plus professional consultants and executive team help enterprises make accurate and effective decisions in marketing and customer management, helping enterprises ultimately realize customer value.

Market analysis and decision-making: on the basis of industrial environment and customer analysis, to provide decision-making suggestions for enterprise business development and product strategy, to assist you to make forward-looking decisions.

Marketing decision: on the basis of quantitative and qualitative research on users' characteristics, consumption behavior and opinions, the company puts forward decision-making opinions for specific marketing programs to help you make effective marketing decisions.

Customer data management: propose professional data management and technical implementation plans to enterprises in the centralization, promotion, sharing, analysis and supplement of customer data, and implement them directly according to needs.

Direct marketing decision execution: on the basis of customer information analysis, put forward direct marketing plan according to the marketing content and target of the enterprise, and assist the enterprise to carry out effective one-to-one communication with customers.

Credit management decision execution: assist to improve internal credit management process, analyze customer credit risk status, promote effective sales, reduce bad debt losses.